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Have you seen these people? One of them might be your next president
Confidence requires clarity.

Welcome to Tuesday’s Washington Secrets. We ask what happens when you ask people whether they recognize eight possible contenders for the next president of the United States. The result? Confusion. And why one of Donald Trump’s vice presidents is making the case for war in Iran. And it’s not the one you are thinking of …

He may be governor of a critical swing state, the author of a bestselling book, and one of the hottest names in the hypothetical Democratic presidential field for 2028.

But a new poll suggests Josh Shapiro has a major problem if he is to run for the White House. Only 17% of voters can recognize him from his photograph.

That is so low that Secrets wonders if people in his own home know who he is.

The results aren’t much better for other leading 2028 contenders. A third of voters couldn’t recognize JD Vance, who is not just a possible 2028 runner but the CURRENT VICE PRESIDENT!

To test recognizability, J.L. Partners asked 1,000 registered voters to view eight photographs and name the politician in each.

Several respondents thought Shapiro was House Speaker Mike Johnson, according to results shared with Secrets. And such was the governor’s anonymity, one even suggested he was “Deep Throat from Watergate,” the very personification of low profile.

Shapiro has yet to announce a presidential run but is making all the right moves. He has just published a memoir and plans to make a splash during campaigning for the midterm elections, when he is also up for reelection, catapulting him toward the nomination.

It will need to be a big splash, but the results of the poll are sobering for all involved.

“The main takeaway is just how humbling it is to be a politician,” said James Johnson, co-founder of J.L. Partners. “Most people are not taking any notice of you unless you are in the major leagues — meaning literally, the president, vice president, or having [previosuly] run for president.”

These are the results:

Kamala Harris — 81%

Harris, a national figure for the four years of her vice presidency, followed by a disastrous if brief run for president, tops the list. Results were polarized. “A big mistake we missed,” or “she should be president,” according to different respondents. A surprising number thought she was named after the capital of Uganda. Melania Trump might not be too happy either: One respondent said simply “Trump’s wife.”

JD Vance — 66%

Vance does much better than his likely rivals for the 2028 GOP nomination, showing the …
Have you seen these people? One of them might be your next president Confidence requires clarity. Welcome to Tuesday’s Washington Secrets. We ask what happens when you ask people whether they recognize eight possible contenders for the next president of the United States. The result? Confusion. And why one of Donald Trump’s vice presidents is making the case for war in Iran. And it’s not the one you are thinking of … He may be governor of a critical swing state, the author of a bestselling book, and one of the hottest names in the hypothetical Democratic presidential field for 2028. But a new poll suggests Josh Shapiro has a major problem if he is to run for the White House. Only 17% of voters can recognize him from his photograph. That is so low that Secrets wonders if people in his own home know who he is. The results aren’t much better for other leading 2028 contenders. A third of voters couldn’t recognize JD Vance, who is not just a possible 2028 runner but the CURRENT VICE PRESIDENT! To test recognizability, J.L. Partners asked 1,000 registered voters to view eight photographs and name the politician in each. Several respondents thought Shapiro was House Speaker Mike Johnson, according to results shared with Secrets. And such was the governor’s anonymity, one even suggested he was “Deep Throat from Watergate,” the very personification of low profile. Shapiro has yet to announce a presidential run but is making all the right moves. He has just published a memoir and plans to make a splash during campaigning for the midterm elections, when he is also up for reelection, catapulting him toward the nomination. It will need to be a big splash, but the results of the poll are sobering for all involved. “The main takeaway is just how humbling it is to be a politician,” said James Johnson, co-founder of J.L. Partners. “Most people are not taking any notice of you unless you are in the major leagues — meaning literally, the president, vice president, or having [previosuly] run for president.” These are the results: Kamala Harris — 81% Harris, a national figure for the four years of her vice presidency, followed by a disastrous if brief run for president, tops the list. Results were polarized. “A big mistake we missed,” or “she should be president,” according to different respondents. A surprising number thought she was named after the capital of Uganda. Melania Trump might not be too happy either: One respondent said simply “Trump’s wife.” JD Vance — 66% Vance does much better than his likely rivals for the 2028 GOP nomination, showing the …
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